Podcasts
We produce high-quality podcasts that explore themes across clean energy, sustainable mobility, green finance, construction technology, data centres and more. Our team manages the full production journey, shaping the concept, narrative and interview flow, as well as securing expert guests, and delivering conversations that are both engaging and insight-rich. Whether audio-only or full video, every episode is built for clarity, credibility and impact.
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Concept & Narrative: Development of the episode theme, structure and interview questions.
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Guest Management: Invitation and coordination of expert contributors.
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Production Delivery: End-to-end audio or video production that ensures a polished, high-impact final episode.

Webinars
b2b Connect was a significant part of an elite team that helped deliver the highly successful COP28. Members of our team worked in sponsorship sales, event programming for the Energy, Finance and Cities Presidency conference sessions in the Blue Zone.
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Concept & Content: Development of the webinar theme and full written description.
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Speaker Management: Invitation and coordination of expert contributors.
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Audience Outreach: Handling all attendee communications and invitations.
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Professional Hosting: Delivery by experienced moderators for a polished, engaging session.

Industry research and white papers
Industry research and white papers are a core part of b2b Connect’s editorial offering, built on more than 20 years of content creation expertise. We deliver research-driven, narrative-led content that enhances your brand’s credibility and influence.
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Tailored Industry Research: Bespoke, data-rich research and analysis focused on the Middle East’s key business sectors, crafted to support strategic decision-making and strengthen your market positioning.
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White Papers: Insightful, structured white papers developed from webinars, conferences, or stakeholder discussions, offering clear analysis of critical industry themes and emerging trends.
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Narrative Development: Content shaped with clarity and purpose, ensuring your message resonates with target audiences and reinforces your leadership in the sector.

